Masters of Mass Communication (MAMC)

Makhanlal Chaturvedi National University of Journalism and Communication

 

IAAN offers MA. in Mass Communication

From Makhanlal Chaturvedi National University of Journalism and Communication, Bhopal

MAMC is a 2 year course with Regular Degree

 

Students can visit our new website www.iaangroup.com for detailed information !

Course Objectives

The MAMC Postgraduate Programme is designed to meet the following objectives:

♦ To impart students with a holistic understanding of Journalism & Mass Communication process, its impact on human society and the socio-cultural environment within which it operates.

♦ To skill students in the working of both print and electronic media.

♦ To develop specialised skills for Newspapers, Magazines, Radio, TV and Web Journalism.

♦ To Provide overview in different areas of Media.

♦ To enhance the communication ability of students, particularly in professional genres.

♦ To instill in students a sense of purpose, mission and ethical values in their chosen fields.

♦ To engage students in critical analysis of the texts of Journalism & Mass Communication.

♦ To create professionals, who possess the ability to produce, present and disseminate information in accordance with the highest standards of excellence in media organistaions, NGO's and others.

♦ To structure students towards intellectual preparation that emphasizes the ability to think critically and creatively. Enable them to solve problems effectively in a professional context and to cope with the fast moving changes in the professional world of media.

♦ To cultivate students ability to think critically and creatively in a professional context and to cope with the fast moving changes in the world of media.

 

 

Syllabus as per MCRPV

SEMESTER	PAPERS	DESCRIPTION	SUMMATIVE EVALUATION		CONTINUOUS EVALUATION	TOTAL
			Theory	Practical	Internals
I	1	Introduction to Socio Economic Polity	80	-	20	100
I	2	Origin & Growth of Media	80	-	20	100
I	3	Media Language : Structure & Style	50	30	20	100
I	4	Digital and Social Media	50	30	20	100
I	5	Art of Photography	25	15	10	100

 

SEMESTER	PAPERS	DESCRIPTION	SUMMATIVE EVALUATION		CONTINUOUS EVALUATION	TOTAL
			Theory	Practical	Internals
II	1	Reporting & Editing for Print Media	50	30	20	100
II	2	Communication	80	-	20	100
II	3	Radio Programme Production	50	30	20	100
II	4	Writing for Media	50	30	20	100
II	5	Art of Anchoring	25	15	10	100

 

SEMESTER	PAPERS	DESCRIPTION	SUMMATIVE EVALUATION		CONTINUOUS EVALUATION	TOTAL
			Theory	Practical	Internals
III	1	Reporting & Editing for Electronic Media	50	30	20	100
III	2	Theories of Communication	80	-	20	100
III	3	Television Programme Production	50	30	20	100
III	4	Advertising	50	30	20	100
III	5	Art, Culture and Life-style Communication	25	15	10	100

 

SEMESTER	PAPERS	DESCRIPTION	SUMMATIVE EVALUATION		CONTINUOUS EVALUATION	TOTAL
			Theory	Practical	Internals
IV	1	Communication Research	50	30	20	100
IV	2	Media Law and Ethics	80	-	20	100
IV	3	Public Relations and Corporate Communication	50	30	20	100
IV	4	Entertainment Communication	50	30	20	100
IV	5	Creative Writing	25	15	10	100

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