Masters of Mass Communication (MAMC)
Makhanlal Chaturvedi National University of Journalism and Communication
IAAN offers MA. in Mass Communication
From Makhanlal Chaturvedi National University of Journalism and Communication, Bhopal
MAMC is a 2 year course with Regular Degree
Students can visit our new website www.iaangroup.com for detailed information !
Course Objectives
The MAMC Postgraduate Programme is designed to meet the following objectives:
♦ To impart students with a holistic understanding of Journalism & Mass Communication process, its impact on human society and the socio-cultural environment within which it operates.
♦ To skill students in the working of both print and electronic media.
♦ To develop specialised skills for Newspapers, Magazines, Radio, TV and Web Journalism.
♦ To Provide overview in different areas of Media.
♦ To enhance the communication ability of students, particularly in professional genres.
♦ To instill in students a sense of purpose, mission and ethical values in their chosen fields.
♦ To engage students in critical analysis of the texts of Journalism & Mass Communication.
♦ To create professionals, who possess the ability to produce, present and disseminate information in accordance with the highest standards of excellence in media organistaions, NGO's and others.
♦ To structure students towards intellectual preparation that emphasizes the ability to think critically and creatively. Enable them to solve problems effectively in a professional context and to cope with the fast moving changes in the professional world of media.
♦ To cultivate students ability to think critically and creatively in a professional context and to cope with the fast moving changes in the world of media.
Syllabus as per MCRPV
SEMESTER |
PAPERS |
DESCRIPTION |
SUMMATIVE EVALUATION |
CONTINUOUS EVALUATION |
TOTAL |
|
|
|
|
Theory |
Practical |
Internals |
|
I |
1 |
Introduction to Socio Economic Polity |
80 |
- |
20 |
100 |
I |
2 |
Origin & Growth of Media |
80 |
- |
20 |
100 |
I |
3 |
Media Language : Structure & Style |
50 |
30 |
20 |
100 |
I |
4 |
Digital and Social Media |
50 |
30 |
20 |
100 |
I |
5 |
Art of Photography |
25 |
15 |
10 |
100 |
SEMESTER |
PAPERS |
DESCRIPTION |
SUMMATIVE EVALUATION |
CONTINUOUS EVALUATION |
TOTAL |
|
|
|
|
Theory |
Practical |
Internals |
|
II |
1 |
Reporting & Editing for Print Media |
50 |
30 |
20 |
100 |
II |
2 |
Communication |
80 |
- |
20 |
100 |
II |
3 |
Radio Programme Production |
50 |
30 |
20 |
100 |
II |
4 |
Writing for Media |
50 |
30 |
20 |
100 |
II |
5 |
Art of Anchoring |
25 |
15 |
10 |
100 |
SEMESTER |
PAPERS |
DESCRIPTION |
SUMMATIVE EVALUATION |
CONTINUOUS EVALUATION |
TOTAL |
|
|
|
|
Theory |
Practical |
Internals |
|
III |
1 |
Reporting & Editing for Electronic Media |
50 |
30 |
20 |
100 |
III |
2 |
Theories of Communication |
80 |
- |
20 |
100 |
III |
3 |
Television Programme Production |
50 |
30 |
20 |
100 |
III |
4 |
Advertising |
50 |
30 |
20 |
100 |
III |
5 |
Art, Culture and Life-style Communication |
25 |
15 |
10 |
100 |
SEMESTER |
PAPERS |
DESCRIPTION |
SUMMATIVE EVALUATION |
CONTINUOUS EVALUATION |
TOTAL |
|
|
|
|
Theory |
Practical |
Internals |
|
IV |
1 |
Communication Research |
50 |
30 |
20 |
100 |
IV |
2 |
Media Law and Ethics |
80 |
- |
20 |
100 |
IV |
3 |
Public Relations and Corporate Communication |
50 |
30 |
20 |
100 |
IV |
4 |
Entertainment Communication |
50 |
30 |
20 |
100 |
IV |
5 |
Creative Writing |
25 |
15 |
10 |
100 |

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