Masters of Mass Communication (MAMC)

Makhanlal Chaturvedi National University of Journalism and Communication

 

IAAN offers MA. in Mass Communication

From Makhanlal Chaturvedi National University of Journalism and Communication, Bhopal

MAMC is a 2 year course with Regular Degree

 

Students can visit our new website www.iaangroup.com for detailed information !


Course Objectives
The MAMC Postgraduate Programme is designed to meet the following objectives:

♦ To impart students with a holistic understanding of Journalism & Mass Communication process, its impact on human society and the socio-cultural environment within which it operates.

♦ To skill students in the working of both print and electronic media.

♦ To develop specialised skills for Newspapers, Magazines, Radio, TV and Web Journalism.

♦ To Provide overview in different areas of Media.

♦ To enhance the communication ability of students, particularly in professional genres.

♦ To instill in students a sense of purpose, mission and ethical values in their chosen fields.

♦ To engage students in critical analysis of the texts of Journalism & Mass Communication.

♦ To create professionals, who possess the ability to produce, present and disseminate information in accordance with the highest standards of excellence in media organistaions, NGO's and others.

♦ To structure students towards intellectual preparation that emphasizes the ability to think critically and creatively. Enable them to solve problems effectively in a professional context and to cope with the fast moving changes in the professional world of media.

♦ To cultivate students ability to think critically and creatively in a professional context and to cope with the fast moving changes in the world of media.

 

 

Syllabus as per MCRPV

SEMESTER

PAPERS

DESCRIPTION

SUMMATIVE EVALUATION

CONTINUOUS EVALUATION

TOTAL

 

 

 

Theory

Practical

 

 

I

1

Intro to Socio Economic Polity

80

-

20

100

I

2

Origin & Growth of Media

80

-

20

100

I

3

Media Language : Structure & Style

80

-

20

100

I

4

Digital and Social Media

80

-

20

100

I

5

Art of Photography

50

30

20

100

 

SEMESTER

PAPERS

DESCRIPTION

SUMMATIVE EVALUATION

CONTINUOUS EVALUATION

TOTAL

 

 

 

Theory

Practical

 

 

II

1

Reporting & Editing for Print Media

80

-

20

100

II

2

Communication

80

-

20

100

II

3

Radio Programme Production

80

-

20

100

II

4

Writing for Media

50

30

20

100

II

5

Art of Anchoring

50

30

20

100

 

SEMESTER

PAPERS

DESCRIPTION

SUMMATIVE EVALUATION

CONTINUOUS EVALUATION

TOTAL

 

 

 

Theory

Practical

 

 

III

1

Reporting & Editing for Electronic Media

80

-

20

100

III

2

Theories of Communication

80

-

20

100

III

3

Television Programme Production

80

-

20

100

III

4

Advertising

50

30

20

100

III

5

Art, Culture and Life-style Communication

50

30

20

100

 

SEMESTER

PAPERS

DESCRIPTION

SUMMATIVE EVALUATION

CONTINUOUS EVALUATION

TOTAL

 

 

 

Theory

Practical

 

 

IV

1

Communication Research

80

-

20

100

IV

2

Media Law and Ethics

80

-

20

100

IV

3

Public Relations and Corporate Communication

80

-

20

100

IV

4

Visualization and Script Writing

50

30

20

100

IV

5

Creative Writing

50

30

20

100

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